Courses — Shelfline

Courses

Video courses with one job per lesson and a worksheet at the end of every module.

14lessons
6 h 20of video
1,280students

Courses

Video courses with one job per lesson and a worksheet at the end of every module.

14lessons
6 h 20of video
1,280students

Courses

Video courses with one job per lesson and a worksheet at the end of every module.

14lessons
6 h 20of video
1,280students

All courses

Short video lessons with a worksheet at the end of every module. Buy once, keep every lesson we add.

Beginner to first sale14 lessonsLaunch in 30 DaysA day-by-day course that takes a product from idea to first sale: positioning, the page, the price, the launch emails.14 lessons6 h 20 minBeginner to first sale

Syllabus$149

Module 1 · Positioning

01Pick the product people already ask for09:40
02Write the promise in one line07:15

Module 2 · The page

03Build the page in an afternoon24:30
05Record the preview that converts12:50

Module 3 · Price

04Price it with a ladder, not a guess18:05

Module 4 · Launch

06The seven launch emails31:10
07Open the doors15:00

Module 5 · After

08Keep selling after launch week21:40

See the course

All courses

Short video lessons with a worksheet at the end of every module. Buy once, keep every lesson we add.

Syllabus$149

Module 1 · Positioning

01Pick the product people already ask for09:40
02Write the promise in one line07:15

Module 2 · The page

03Build the page in an afternoon24:30
05Record the preview that converts12:50

Module 3 · Price

04Price it with a ladder, not a guess18:05

Module 4 · Launch

06The seven launch emails31:10
07Open the doors15:00

Module 5 · After

08Keep selling after launch week21:40

See the course

All courses

Short video lessons with a worksheet at the end of every module. Buy once, keep every lesson we add.

Syllabus$149

Module 1 · Positioning

01Pick the product people already ask for09:40
02Write the promise in one line07:15

Module 2 · The page

03Build the page in an afternoon24:30
05Record the preview that converts12:50

Module 3 · Price

04Price it with a ladder, not a guess18:05

Module 4 · Launch

06The seven launch emails31:10
07Open the doors15:00

Module 5 · After

08Keep selling after launch week21:40

See the course

The course

Short lessons, one job each, a worksheet at the end of every module. Scroll the syllabus.

Now playing01 / 08Launch in 30 Days · Module 1 · PositioningPick the product people already ask for09:4014 lessons6 h 20 minBeginner to first sale

$149Start the course

01Module 1 · PositioningPick the product people already ask forFind the one question your audience keeps asking and shape the product around the answer.09:40
02Module 1 · PositioningWrite the promise in one lineThe sentence that goes on the cover, the page and the first email, tested three ways.07:15
03Module 2 · The pageBuild the page in an afternoonHero, what's inside, proof, price. The four blocks that sell, in the order that works.24:30
04Module 3 · PricePrice it with a ladder, not a guessThree tiers, one anchor, and the bundle maths that lifts the average order.18:05
05Module 2 · The pageRecord the preview that convertsA 90-second screen recording that shows the inside and ends on the first win.12:50
06Module 4 · LaunchThe seven launch emailsDay by day: the tease, the open, the proof, the objection, the deadline, the last call, the thank-you.31:10
07Module 4 · LaunchOpen the doorsLaunch day checklist, the first-hour fixes and what to reply to the first buyer.15:00
08Module 5 · AfterKeep selling after launch weekEvergreen pages, the free download funnel and the monthly email that keeps orders coming.21:40

The course

Short lessons, one job each, a worksheet at the end of every module. Scroll the syllabus.

Now playing01 / 08Launch in 30 Days · Module 1 · PositioningPick the product people already ask for09:4014 lessons6 h 20 minBeginner to first sale

$149Start the course

01Module 1 · PositioningPick the product people already ask forFind the one question your audience keeps asking and shape the product around the answer.09:40
02Module 1 · PositioningWrite the promise in one lineThe sentence that goes on the cover, the page and the first email, tested three ways.07:15
03Module 2 · The pageBuild the page in an afternoonHero, what's inside, proof, price. The four blocks that sell, in the order that works.24:30
04Module 3 · PricePrice it with a ladder, not a guessThree tiers, one anchor, and the bundle maths that lifts the average order.18:05
05Module 2 · The pageRecord the preview that convertsA 90-second screen recording that shows the inside and ends on the first win.12:50
06Module 4 · LaunchThe seven launch emailsDay by day: the tease, the open, the proof, the objection, the deadline, the last call, the thank-you.31:10
07Module 4 · LaunchOpen the doorsLaunch day checklist, the first-hour fixes and what to reply to the first buyer.15:00
08Module 5 · AfterKeep selling after launch weekEvergreen pages, the free download funnel and the monthly email that keeps orders coming.21:40

The course

Short lessons, one job each, a worksheet at the end of every module. Scroll the syllabus.

Now playing01 / 08Launch in 30 Days · Module 1 · PositioningPick the product people already ask for09:4014 lessons6 h 20 minBeginner to first sale

$149Start the course

01Module 1 · PositioningPick the product people already ask forFind the one question your audience keeps asking and shape the product around the answer.09:40
02Module 1 · PositioningWrite the promise in one lineThe sentence that goes on the cover, the page and the first email, tested three ways.07:15
03Module 2 · The pageBuild the page in an afternoonHero, what's inside, proof, price. The four blocks that sell, in the order that works.24:30
04Module 3 · PricePrice it with a ladder, not a guessThree tiers, one anchor, and the bundle maths that lifts the average order.18:05
05Module 2 · The pageRecord the preview that convertsA 90-second screen recording that shows the inside and ends on the first win.12:50
06Module 4 · LaunchThe seven launch emailsDay by day: the tease, the open, the proof, the objection, the deadline, the last call, the thank-you.31:10
07Module 4 · LaunchOpen the doorsLaunch day checklist, the first-hour fixes and what to reply to the first buyer.15:00
08Module 5 · AfterKeep selling after launch weekEvergreen pages, the free download funnel and the monthly email that keeps orders coming.21:40

Reviews

Every review is tied to an order. Drag the wall.

All reviews

Verified#1000“Paid for itself with the first launch. The pricing ladder alone changed how I sell.”
Mara LindqvistCourse creator, StockholmBoughtLaunch in 30 DaysVerified

Verified#1037“The UI kit is the cleanest I've bought. Tokens actually work, the screens are real.”
Dev PatelProduct designer, BangaloreBoughtAurora UI KitVerified

Verified#1074“Forty presets and every one of them looks like film. My clients noticed in a week.”
Ana RibeiroWedding photographer, PortoBoughtFilm Look PresetsVerified

Verified#1111“Bought the Notion studio on a Sunday, ran my agency on it by Monday.”
Tomás WellerStudio owner, BerlinBoughtStudio OS for NotionVerified

Verified#1148“The launch emails are word-for-word usable. I changed the product name and sent them.”
Keiko TanakaNewsletter writer, OsakaBought100 Launch EmailsVerified

Verified#1185“Ledger Sans is the font I'd been trying to find for two years.”
Sam OkaforBrand designer, LagosBoughtLedger SansVerified

Reviews

Every review is tied to an order. Drag the wall.

All reviews

Verified#1000“Paid for itself with the first launch. The pricing ladder alone changed how I sell.”
Mara LindqvistCourse creator, StockholmBoughtLaunch in 30 DaysVerified

Verified#1037“The UI kit is the cleanest I've bought. Tokens actually work, the screens are real.”
Dev PatelProduct designer, BangaloreBoughtAurora UI KitVerified

Verified#1074“Forty presets and every one of them looks like film. My clients noticed in a week.”
Ana RibeiroWedding photographer, PortoBoughtFilm Look PresetsVerified

Verified#1111“Bought the Notion studio on a Sunday, ran my agency on it by Monday.”
Tomás WellerStudio owner, BerlinBoughtStudio OS for NotionVerified

Verified#1148“The launch emails are word-for-word usable. I changed the product name and sent them.”
Keiko TanakaNewsletter writer, OsakaBought100 Launch EmailsVerified

Verified#1185“Ledger Sans is the font I'd been trying to find for two years.”
Sam OkaforBrand designer, LagosBoughtLedger SansVerified

Reviews

Every review is tied to an order. Drag the wall.

All reviews

Verified#1000“Paid for itself with the first launch. The pricing ladder alone changed how I sell.”
Mara LindqvistCourse creator, StockholmBoughtLaunch in 30 DaysVerified

Verified#1037“The UI kit is the cleanest I've bought. Tokens actually work, the screens are real.”
Dev PatelProduct designer, BangaloreBoughtAurora UI KitVerified

Verified#1074“Forty presets and every one of them looks like film. My clients noticed in a week.”
Ana RibeiroWedding photographer, PortoBoughtFilm Look PresetsVerified

Verified#1111“Bought the Notion studio on a Sunday, ran my agency on it by Monday.”
Tomás WellerStudio owner, BerlinBoughtStudio OS for NotionVerified

Verified#1148“The launch emails are word-for-word usable. I changed the product name and sent them.”
Keiko TanakaNewsletter writer, OsakaBought100 Launch EmailsVerified

Verified#1185“Ledger Sans is the font I'd been trying to find for two years.”
Sam OkaforBrand designer, LagosBoughtLedger SansVerified

Short lessons, real launches.

Short lessons, real launches.

Short lessons, real launches.

Learn it by doing it.

Learn it by doing it.

Learn it by doing it.

A course you'll actually finish.

A course you'll actually finish.

A course you'll actually finish.

Receipts from real buyers.

Receipts from real buyers.

Receipts from real buyers.