The free download that pays for the ads
How the free guide page turned a 2% email rate into 11%, and the three emails that follow it.

The page
One file, one field, one button.
The emails
The file, the story, the offer.
Nothing on the counter yet.
Nothing on the counter yet.
ShelflineNext aisle · 01
How the free guide page turned a 2% email rate into 11%, and the three emails that follow it.
Written by StudioSep 9, 20265 min

One file, one field, one button.
The file, the story, the offer.
How the free guide page turned a 2% email rate into 11%, and the three emails that follow it.
Written by StudioSep 9, 20265 min

One file, one field, one button.
The file, the story, the offer.
How the free guide page turned a 2% email rate into 11%, and the three emails that follow it.
Written by StudioSep 9, 20265 min

One file, one field, one button.
The file, the story, the offer.
Notes
Pricing, launches and what we learned selling files.
All notes
PlaybookThree price ladders that lifted our average orderSep 9, 20265 minHow the free guide page turned a 2% email rate into 11%, and the three emails that follow it.Read the note
GrowthThe free download that pays for the adsAug 28, 20264 minUpdates are the cheapest marketing we run: every new version is an email people are glad to open.Read the note
NotesWhy every product gets free updates for lifeNotes
Pricing, launches and what we learned selling files.
All notes
PlaybookThree price ladders that lifted our average orderSep 9, 20265 minHow the free guide page turned a 2% email rate into 11%, and the three emails that follow it.Read the note
GrowthThe free download that pays for the adsAug 28, 20264 minUpdates are the cheapest marketing we run: every new version is an email people are glad to open.Read the note
NotesWhy every product gets free updates for lifeNotes
Pricing, launches and what we learned selling files.
All notes
PlaybookThree price ladders that lifted our average orderSep 9, 20265 minHow the free guide page turned a 2% email rate into 11%, and the three emails that follow it.Read the note
GrowthThe free download that pays for the adsAug 28, 20264 minUpdates are the cheapest marketing we run: every new version is an email people are glad to open.Read the note
NotesWhy every product gets free updates for life